Social Networking technology since 2003 web 2.0, Internet users relative before had more authority, netizens takes note of the dual role of Network information download and upload, Social Network which arises at the historic moment. The campus website Facebook only after five years to become the global coverage and the spread of the most influential social community. In China, with weibo, QQ space and representatives of all network of community interaction and based on the Discuz! Code build mode of BBS is to the influence of interpersonal relationship plays a more and more important role. Online interactive, online trading, and even offline activities, city dating also gradually into the life.
SNS interactive first performance on the interactive subject of expansibility, from their familiar friends or groups to strangers. Social interaction begin from their familiar friends or groups, then this kind of interaction and realistic interaction has a larger degree of consistency, it is an extension of the real human interaction. However, is one of the most main function of SNS can through his familiar friends or groups to enhance communication with strangers, or with less familiar objects to maintain good relationship with weak joint. Each other between people is not familiar or unfamiliar this clue through the familiar friends or groups, to visit each other's home page and repost, communication, real-time online chat for interpersonal interaction. Interpersonal interaction in real life, therefore, the main body tend to occur between familiar people, and most of those interpersonal interaction in virtual network space is given priority to with strangers. With the real-name registration kaixin and xiaonei is to link the two clever, fully embodies the personal identity and the virtual identity fusion, and played a complementary between the two, reflected the real interactive authenticity, and with the aid of network space expanded scope of interpersonal communication.
1.SNS network resources can be fully excavated. With its help, you can easily find people in need through know, broaden their contacts, you can also more scientific management network resources quickly, save a lot of interpersonal communication costs.
2.Service providers to provide services, such as microblog marketing, news, download music, resources, etc. SNS site itself is not professional to do this kind of service, but this kind of service for the function of social networks play a considerable role, because their existence makes the whole social networks become more "attractive", stimulate the user desires. This is a process of mutual benefit, the service providers to provide services in the benefit of the social network at the same time, let oneself again won considerable interest.
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